TikTok

Love Lives On TikTok

TikTok, the popular social media app, is famous in the Philippines for its content featuring singing, dancing, and quirky challenges. So when it decided to do a Christmas spot, it wanted to go beyond the expected and create a story that's both authentic and poignant. For many who were faced with their own unexpected losses in 2020, the upcoming holidays were far from complete. Taking a cue from this truth, the team came together to create a Christmas spot dedicated to the loved ones who have passed on and the families who continue to miss them. Because, despite all that we have endured, TikTok still believes that nothing can get in the way of family moments this Christmas. Since its release, “Lolo Daddy” has garnered many heartfelt replies that echo similar stories of love and loss, embodying the personal yet universal experience of losing a loved one, especially in 2020. Ultimately, the story reminds us that, no matter who we have lost, we can still celebrate Christmas with the small moments we have captured and the good memories we have shared along the way. With TikTok, love lives on. #LoveLivesOnTikTok

Love Lives On TikTok

TikTok, the popular social media app, is famous in the Philippines for its content featuring singing, dancing, and quirky challenges. So when it decided to do a Christmas spot, it wanted to go beyond the expected and create a story that's both authentic and poignant.

For many who were faced with their own unexpected losses in 2020, the upcoming holidays were far from complete. Taking a cue from this truth, the team came together to create a Christmas spot dedicated to the loved ones who have passed on and the families who continue to miss them. Because, despite all that we have endured, TikTok still believes that nothing can get in the way of family moments this Christmas.

Since its release, “Lolo Daddy” has garnered many heartfelt replies that echo similar stories of love and loss, embodying the personal yet universal experience of losing a loved one, especially in 2020. Ultimately, the story reminds us that, no matter who we have lost, we can still celebrate Christmas with the small moments we have captured and the good memories we have shared along the way.

With TikTok, love lives on.

#LoveLivesOnTikTok

Since its release, “Lolo Daddy” has garnered many heartfelt replies that echo similar stories of love and loss, embodying the personal yet universal experience of losing a loved one, especially in 2020.